Nearly half of prospective home buyers willing to consider virtual showings amid COVID-19: survey
Real estate for sale signs are shown in Oakville, Ont. on Dec.1, 2018. (Richard Buchan / THE CANADIAN PRESS)
Chris Fox, CP24.com
Published Tuesday, June 9, 2020 11:49AM EDT
Last Updated Tuesday, June 9, 2020 11:58AM EDT
Nearly half of Ontarians who plan to buy a home in the next two years say that they are willing to consider going ahead with a purchase even if they can only view the property virtually, according to a new poll commissioned by the Ontario Real Estate Association.
Open houses have been suspended throughout the COVID-19 pandemic and while real estate services were declared essential and have continued uninterrupted, agents have been encouraged to conduct showings virtually where possible.
The new reality for home sales has come amid warnings from the Canadian Mortgage and Housing that home prices could dip by as much as 18 per cent, though a drop in listings has meant that prices in the GTA have been largely unaffected by the global economic headwinds so far.
The poll conducted by Nanos Research on behalf of the OREA found that 48.9 per cent of prospective buyers are either open or somewhat open to buying a house virtually compared to 46.6 per cent who say that they are not open or somewhat not open to the idea. Another 4.5 per cent of respondents were unsure.
Prospective sellers were slightly more likely to willing to consider virtual showings with 54 per cent of them saying they were either open or somewhat open to the idea.
“Ontario’s Realtors have modern tools like virtual open houses, 3D video tours and digital signings at their disposal to facilitate remote transactions,” OREA President Sean Morrison said in a press release accompanying the poll. “Consumers are adapting during this extraordinary time, and their willingness to embrace new tools tells us that the Canadian dream of home ownership remains strong, even during the COVID-19 pandemic.”
While a slight plurality of prospective buyers do appear willing to consider virtual showings, the poll found also found that some buyers are remaining on the sidelines during the COVID-19 pandemic.
Only 7.1 per cent of prospective buyers said that they hoped to purchase a home in the next few months “even if the pandemic is still ongoing.” Meanwhile, about 26 per cent said that they would buy a home as soon as the pandemic concludes and 66 per cent said that they were not sure.
The poll also revealed that there is portion of prospective sellers that have held off on listing their properties for sale due to COVID-19.
Among those intending to buy or sell a home in the next two years, nearly 39 per cent of them said that they had intended to list their properties before various social distancing guidelines were introduced. About 61 per cent of prospective buyers and sellers, meanwhile, said that the pandemic did not have an impact on their decisions to list their properties.
The poll was based on the responses of 1,073 Ontarians who are “actively in the real estate market.”